Privacy Policy

Last updated: April 7, 2026

Introduction

Second Chance Collision ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard information when you visit our website or use our services.

Information We Collect

We may collect the following types of information:

  • Contact Information: Name, email address, phone number, and mailing address when you contact us or request services
  • Vehicle Information: Make, model, year, VIN, and details about repair needs
  • Insurance Information: Insurance provider details and claim information when applicable
  • Usage Data: Information about how you interact with our website, collected through cookies and analytics tools

Google Analytics

We use Google Analytics to understand how visitors use our website. Google Analytics collects information such as:

  • Pages visited and time spent on each page
  • How you arrived at our website (search engine, direct link, etc.)
  • Your approximate geographic location
  • Device type and browser information

This data is anonymous and aggregated. Google Analytics uses cookies to track this information. We only enable Google Analytics tracking after you have accepted our cookie consent banner. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

Microsoft Clarity

We use Microsoft Clarity, a behavioral analytics tool provided by Microsoft, to understand how visitors interact with our website. Microsoft Clarity may collect information such as:

  • Mouse movements, clicks, and scrolling behavior (session replays)
  • Heatmaps showing where visitors click and how far they scroll
  • Pages visited and navigation paths through our site
  • Device type, browser, and approximate geographic location

We only enable Microsoft Clarity after you have accepted our cookie consent banner. Microsoft Clarity does not collect personally identifiable information such as your name, email address, or phone number. Data collected is used solely to improve our website experience.

For more information on how Microsoft handles data collected through Clarity, please review the Microsoft Privacy Statement.

How We Use Your Information

We use the information we collect to:

  • Provide and improve our auto body repair services
  • Communicate with you about estimates, repairs, and appointments
  • Process insurance claims on your behalf
  • Analyze website traffic and improve user experience
  • Comply with legal obligations

Information Sharing

We do not sell, trade, or rent your personal information to third parties. We may share your information with:

  • Insurance Companies: When processing claims with your authorization
  • Service Providers: Third-party vendors who assist with our business operations (e.g., payment processing, website hosting)
  • Legal Requirements: When required by law or to protect our legal rights

Cookies

Our website uses cookies to enhance your browsing experience and gather analytics data. Cookies are small text files stored on your device. When you first visit our website, you will be presented with a cookie consent banner that allows you to accept or decline the use of cookies for analytics purposes.

You can control cookie settings through your browser preferences, but disabling cookies may limit some website functionality. Your consent choice is stored locally on your device and will be remembered for future visits.

Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, disclosure, or misuse. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

Your Rights

You have the right to:

  • Access the personal information we hold about you
  • Request corrections to inaccurate information
  • Request deletion of your personal information (subject to legal requirements)
  • Opt out of marketing communications

To exercise these rights, please contact us at shop@secondchance-collision.com or call (612) 913-6594.

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.

Contact Us

If you have questions or concerns about this Privacy Policy, please contact us:

Second Chance Collision

416 Lilac St

Circle Pines, MN 55014

Phone: (612) 913-6594

Email: shop@secondchance-collision.com